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SEO/Affiliate Marketing Manager (eCommerce Experience)

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A global beauty company is looking for an SEO/eCommerce Manager who has strong experience in affiliate marketing.

The person in this role will work closely with the AVP of Digital Marketing and Digital Marketing Analyst to develop long and short-term eCommerce and SEO strategies to increase sales on affiliate websites and traffic. The right person for this role is entrepreneurial, strategic and hands-on, growth-focused and team-oriented.

Responsibilities:
- Develop and execute on a strategic, cross-platform SEO and eCommerce strategy/plan to generate new customers, sales and repeat customers
- Digital paid and unpaid - social, SEO, SEM, email, affiliate marketing, website promotions
- Provide performance evaluation and optimization suggestions to affiliates based on analytics
- Manage affiliate programs and partners
- Review campaign analytics/reports and provide strategy based on analytics
- Optimize eCommerce performance and campaigns
- Increase sales opportunities by brokering relationships between clients
- Act as the main contact for assigned partners and work with them to form creative strategies, objectives, and metrics
- Create and own marketing KPIs including member and customer acquisition, conversion and customer lifetime value
- Manage online and offline marketing programs to meet acquisition and revenue objectives

Requirements
- Bachelor’s degree in marketing
- Minimum of 5 years digital marketing, eCommerce
- Expertise in developing and implementing SEO strategy
- Must have experience managing affiliate marketing (partnership, referral, or affiliate marketing, as well as sales/account management)
- Experience building a brand’s integrated marketing presence with an exciting portfolio across offline marketing (experiential, community, event, out of home), digital marketing (paid and unpaid social, SEO, SEM, email), and partnerships
- Creative and entrepreneurial spirit, passion, and energy
- Works easily with individuals and teams
- You would describe yourself as, “internet savvy”

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