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SEO Writer/Content Producer (Beauty Experience)

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A global beauty company is seeking a digital-savvy content producer with strong editorial, web, and social media skills, both written and verbal. The Digital Content Producer is an expert at taking beauty topics and brand product launches and turning them into digestible digital content (this is includes social), specifically in the hair care category for a global platform. This person will have a positive energy with interpersonal skills and the ability to negotiate consensus and resolve issues. TOP SKILLS NEEDED: Digital Short-Form Copy experience and Content Production (Copy side)!

Your Role:

·       Support an editorialized SEO content strategy for one or more beauty brands

·       Create social content for one or more beauty brands based on SEO and social media best practices

·       Manage all aspects of long-form content development from writing original articles to editing freelance content to CMS production

·       Use a web-savvy skillset to create digital copy for a global audience

·       Translate marketing and digital launches into press releases and web assets that scale

·       Work cross-functionally with L’Oreal internal teams to ensure goals and objectives are met

·       Understand brand tone/voice in regards to pitching and writing content

 

Required Experience/Training:

·       Must have a proven command of SEO best practices, SEO tools, and web analytics

·       Bachelors Degree in Journalism or English Required

·       Three to five years experience writing and editing in the beauty/personal care digital space preferred

·       Must be an excellent editor and writer, with a creative vision, spot-on judgment, and the ability to take raw copy and turn it into something truly special

·       A flawless command of spelling, punctuation, and grammar

·       Never-ending patience, and a positive attitude

·       Must be team-oriented, responsive, and comfortable collaborating, but also able to work independently and exercise sound judgement

·       Ability to stay ahead of and adapt to trends

·       Receptive to feedback with an open mind toward professional development

Desired Skills and Experience

·       Mastery of SEO Best Practices

·       Web Content

·       Social Media best practices and platforms

·       Beauty Writing

·       Beauty and hair obsessed with a strong eye for trends

·       Strong Editing and Writing Skills

·       Publishing

·       CMS

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