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SEO Consultant

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SEO Consultant

Client is seeking an SEO Consultant to join our dynamic, fast-paced Global eBusiness

team. The SEO consultant will be responsible for reporting on our global SEO programs,

presenting opportunities, generating ideas to improve rankings, and staying on top of

industry trends and algorithm updates.

The ideal candidate will have a background in SEO best practices. They will be highly

motivated, energetic, and passionate about SEO and metrics. Excellent communication

and writing skills are a must. Interest in content strategy and other types of digital

marketing a big plus.

Responsibilities include:

 Use software to prepare, analyze and distribute weekly traffic & rankings

reports. Customize reports depending on market and stakeholders

 Prepare historical analysis on MetLife rankings and traffic quarterly

 Evaluate MetLife.com domains globally, determine opportunities, provide

recommendations, and work with stakeholders and vendors to execute.

 Provide recommendations and strategic ideas for improving rankings and traffic.

Work with multiple teams to ensure recommendations are executed and search-

engine compliant, in a timely manner.

 Perform competitive research

 Help to optimize existing content on client website with keywords, internal links,

etc, and ensure new content follows best practices

 Educate stakeholders on SEO basics and the importance of SEO for business

results

 Stay on top of industry trends to ensure all SEO strategies are white-hat

Requirements

• 1-2+ years of proven experience in SEO (search engine optimization)

• Knowledge of Search Engine Optimization best practices

• Excellent Word, PowerPoint and Excel skills

• Strong communication skills, especially writing

• Interest in international SEO

• Quick learner

• Hands-on experience with analytics tools like Webtrends, Google Analytics, and any

SEO software (BrightEdge, Conductor, Moz etc) a plus

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