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SEO Analyst

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AQUENT RVA is seeking technically-oriented SEO Analyst for our fantastic client in Richmond, VA. This role will be on their super smart Search Team (Natural, Local / Mobile and Site Search). We are seeking an extremely conscientious, detail-oriented individual with tangible experience. The ideal candidate will be able to consistently present a positive, flexible attitude and contribute to a fast-paced, visible team environment. Ideal candidate will have the ability to work with clients and delivery teams from concept through execution. Proven search engine optimization experience and skills and experience required.

Responsibilities:
• Provide market and competitor research results to senior management, including industry trends, best practices.
• Develop impactful insights that drive strategy and decision making, including leveraging and integrating primary research, multiple studies, secondary sources, and competitive intelligence
• Diagnose and interpret business issues, identify knowledge gaps and obtain support from marketing and business partners for effective research and analytic plans
• Present market insights to business partners and stakeholders that drive business actions
• Conduct keyword research using various tools to inform design, content and coding practices
• Consult with creative, design and development teams to recommend search-friendly standards and best-practices
• Partner with Web Analysts to review key performance indicators (KPIs) across multiple web domains to evaluate existing Web content and experiences

Qualifications:
• Clear understanding of SEO, Local / Mobile SEO, affiliate marketing and pay-per-click advertising
• Knowledge and experience with HTML, CSS and JavaScript/AJAX coding practices (not actually coding)
• Proficient in the use of Internet MS Excel
• Understand that SEO is more than just keywords.
• Project Management experience is a must.

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