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SEM Specialist

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Vitamin T is currently in search of a SEM Specialist for our client in Metro Detroit. This is a long term opportunity!

ESSENTIAL FUNCTIONS:
• Manage national and local search engine marketing (SEM) programs and budgets, including for franchisees and Corporate Stores.
• Optimize all SEM campaigns, including branded, non-branded, competitor, for various KPI including CPC, CTR, CPL, CPA and cost-to-revenue.
• Manage tracking and tagging efforts of SEM campaigns to provide comprehensive measurement for optimization.
• Direct agency partners to achieve program goals and get maximum value for our investment.
• Manage day-to-day relationships with agency partners, and account reps from Google and Bing.
• Manage day-to-day relationships with Field Development Managers (FDMs), roughly 80 franchisees and representatives from Corp-owned locations.
• Provide recommendations for landing testing and improvements based upon analytics research.
• Meet or exceed click, quote, order, revenue, and profit goals on a monthly basis.
• Manage communications to franchise and corporate store management
• Source, negotiate and manage agency partnerships as needed.
• Perform other duties and responsibilities assigned.


How to apply:
+ Click apply at the bottom of this page
+ Email a resume to Brandon at barchambault@vitamintalent.com (be sure to include your portfolio, a link to them, or samples of your work, if applicable)
+ Treat yourself. You've just applied for one of the most awesome opportunities you've ever seen!

Not your cup of tea? Refer a friend! http://vitamintalent.com/rewards

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