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Product Subsidiary Marketing Manager - 68960

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As Sector Marketing Manager you will be co-accountable for the subsidiary Services revenue, scorecard and market share for their services offerings as well as being co-accountable for their sales. An important part of this role is to gain deep industry insight, including customer segmentation, customer attitudes and purchase behaviours. Based on these insights, you will build and execute a sector marketing plan that prioritises marketing campaigns. You will develop strong partnerships with the Services Sales team, segment marketers, customer and partner segment stakeholders to lead and execute the fiscal year local priorities.

Key Accountabilities
• Drive market insight and understanding, and lead the drive for “market credibility”
• Specify, drive, and launch sector-specific propositions, localising and packaging the clients capability and offers
• Drive product specific campaigns
• Support large target account planning activities
• Lead sales enablement on propositions and campaigns
• Develop Q+1, 2, 3 pipeline by creating and nurturing customer leads

Key Success Criteria
Creation of quality sales pipeline
Launch of customer propositions

Knowledge, Skills and Experience
1) Essential Experience
Extensive and proven marketing experience
• Marketing experience in technology sectors
• Sector / segment / channel marketing experience

2) Personal Attributes / Interpersonal Skills
• Able to build productive working relationships
• Able to work in matrix teams
• Self-motivated
• Delivery focused
• Organized & resourceful

3) Qualifications
Degree level

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