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Product Marketing

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6 month role starting December 1st with possibility of going to one year!


We have an immediate need for a detail-oriented, product developer to oversee the global exclusives product development process and line planning activities. In this critical role, you will partner with cross-functional teams (design & development, packaging, engineering, demand planning, costing) on all phases of product development. As such, the successful candidate will need to be a proactive, collaborative, and responsive team leader/member. With a mindset that combines strong creative acumen with analytic based judgment, you will build and leverage best practices to enable the business to meet and/or exceed brand goals.


Key Responsibilities:


Global Product Development:

  • Direct and oversee: toplines, product kickoffs, costing, packaging review, phase reviews, TPO’s, sample planning, model approvals, Packaging approvals
  • Lead and hold weekly design meetings to set weekly priorities for designers
  • Provide samples coordination for shows, line reviews, and customer presentations


    Line Planning:

  • Organize CSM/Sales/Regional Marketing product briefing and bi-weekly meetings
  • Conduct monthly conference calls with regional Exclusives partners (EU, LAM, Asia)
  • Identify product opportunities based on account/channel needs
  • Develop an understanding of retailer product, pricing, margin and merchandising needs


    Marketing Administration:

  • Manage HDM input/workflows, age grade approvals, legal name clearances, line plan database maintenance, Powerpoint product slides, drops & delists


    Demand Planning:

  • Sustain direct weekly communication with Sales Planning and Flow teams, to ensure product availability and capacity, and to review forecasts.


    Financial Analysis:

  • Oversee pricing/operating profit, TLP maintenance, SKU-productivity


    Global Brand Integration:

  • Ensure brand continuity
  • Sustain daily communication and weekly team meetings with Global Marketing
  • Run product brainstorming sessions when needed
  • Maintain knowledge of mainline product offering (participation in line reviews, trade previews, “sneak peek’s”, etc.)
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