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Product Manager

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We are looking for a talented Product Manager to manage content for consumer facing websites: greateats.com and tastydeals.com
Support email marketing efforts for Great Eats and Tasty Deals
Assist with vendor invoicing and client billing against campaign insertion orders
Coordinate with internal and external stakeholders to define project requirements (timelines, tracking, system integrations, etc.) for marketing initiatives and facilitate execution of needs.
Work with internal and external teams to develop creative assets (mail pieces, banners, inserts, etc.) and ensure accuracy of assets prior to launch.
Provide reporting to clients for acquisition campaigns using key performance indicators (e.g. CPM, CPC, CPL, CPA, ROAS, ROI, etc.) and offer suggestions for optimization based on results.
Assist in sales and marketing efforts to increase client adoption of acquisition/direct response services.
What You'll Need:

2-3 years of experience managing website content and/or email marketing efforts
A solid understanding of targeted marketing performance metrics, testing methodology, segmentation and optimization strategies.
Strong quantitative, analytical and problem solving skills; must be very comfortable with data analysis and be able to use data to make decisions. Must be comfortable with data manipulation in Microsoft Excel.
Bachelor's degree in Business and/or Marketing preferred.
Excellent interpersonal and communication skills to interact frequently with internal and external partners.
Experience working with HTML and Adobe Suite a huge plus

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