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Product Management - B2B Communication

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My client is a Global Tech Company, that is looking for someone to join their online video content team for a 12 month PAYE contract.

The EMEA video content Marketing team is looking for a passionate and proven marketer to lead Research and Insights comms to our largest advertisers and agencies across the region.

Now more than ever, advertisers need deeper insights on consumers and how new forms of advertising are driving results.

As a Product Marketing Manager, you will be responsible for spreading the word on our research and translating insights into compelling comms. You will work closely with a broad team of research managers, PR, sales, local LAAM Teams and GTM stakeholders and help craft regional research and insights comms strategy.

The role is cross-functional and international, and sits within the EMEA Large Customer Marketing team based in London.

Minimum Qualifications:
- BA or BS Degree
- A couple of years relevant experience, preferably in B2B marketing
- Exceptional written communication, including the ability to articulate complex products and features in language that is engaging and easy to understand

Responsibilities:
- Lead commercialisation of our insights in EMEA; deliver and execute the plan to ‘spread the word’ on the research, drive regional thought leadership from consumer and audience insights
- Work with market insights, sales, PR and our go to market team to identify primary research insights which support key business objectives
- Translate these insights and research findings into compelling marketing and comms material, from sales collateral to thought leadership articles and other marketing channels
- Partner with cross-functional teams (sales, GTM, marketing), both globally and locally, to ensure
successful execution
- Track and analyse the effectiveness of insights marketing programs and incorporate key learnings

Preferred requirements:
- Strong knowledge of the digital media and video advertising landscape
- Good understanding of research and the application of insights.
- Strong understanding of ad products and the wider digital media landscape.
- A proven storyteller, with excellent written and oral communication, including presentation ability.
- A highly organised and self-motivated individual with strong problem solving capabilities.

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