Year Long Contract!
Inspire Licensees ensuring that creative output adheres to brand strategies and drives business results, within a system to support key licensee milestone deliveries from Concept to Production Communicate design vision to Licensees in the creative development of consumer products. Elevate product by directing and redirecting (if needed) Licensees either through written or visual means. Ensure that product meets aesthetic and functional standards Work with multiple Licensing colleagues in 18 offices across the globe, including 16 dedicated to Product Development, to provide design direction and creative support to licensees in their application of Hasbro brands and assets ensuring brand consistency and quality compliance across the toy/game and hardlines categories Work with Category Teams across multi-regional territories to translate franchise direction and design strategy into locally appropriate product taking into consideration pricing and manufacturing capabilities Partner with Global Product Development Director and Global Brand Teams to ensure product strategies and product development is consistent with Brand Values and in-line with Hasbro Toy focus Identify and present marketplace trends such as competitive toys, graphic, styling to inspire asset and product development Act as brand ambassador Drive packaging direction while considering the integration of product and configuration within the structure. Ensure that product features and messaging are maximized Must be a strong advocate for commercial point of view and posses the ability to influence opinion Present and recommend product ideas/best practices to internal and external partners and stakeholders