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Printer Product Messaging Advisor

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Join the Aquent team working for our Enterprise Technology client based in Round Rock, TX and reporting to the Director of S&P Global Messaging. This role is responsible for developing, driving and delivering globally-relevant and powerful core product messaging and support for the Imaging group across all customer segments.

The primary focus of this role is to transform product features and benefits into core messaging briefs for assigned products. These messaging briefs will drive the creation of all downstream sales enablement and customer facing content. In addition, this role will partner with the Imaging product teams to manage the timelines and key deliverables associated with the messaging process. This includes cross-functional alignment on product roadmap changes and updates that have impact on the downstream content creation process.
Overall Responsibilities
• Develop core product messaging and deliver clear, compelling messaging briefs for a broad range of Imaging products.
• Own and manage messaging timelines with product teams, ensuring key deliverable dates are met.
• Partner with product planning and launch managers to maintain cross-functional visibility to product roadmap changes and their impact to the messaging and product launch process.
• Review, provide input and feedback on all outbound messaging including sales enablement assets and online content.

Additional Job Details:
Work with the Imaging (printer) product launch team (Singapore based) and the North America Imaging Product Line Management Team to develop core messaging briefs.
Including:
• Frequent conference calls with product team in Singapore to understand feature/benefits of upcoming products.
• Distillation of feature benefits to Key Selling points and supporting points. Development of messaging brief and required alignment activities (review and discussion) with stakeholders.
• Once messaging brief is finalized, briefing of creative/online teams for the creation of online product pages (product details pages). Coordination of defined review process with creative team.


Experience
• Experienced subject matter expert in product messaging with understanding of imaging products and the imaging industry.
• Experienced subject matter expert in delivering go-to-market product launch & solutions messaging. Product Marketing and Messaging excellence.
• Copywriting experience.
• 5 + years’ Project Management experience.
• 5+ years’ Marketing (or relevant) experience required
• 7+ years’ work experience required.
• Proven ability to develop product messaging and present to peers.

Required Skills
• Exceptional written and verbal communication skills
• The ability to influence and work across organizational boundaries
• Technical experience communicating client and S&P solutions
• Comfortable dealing with ambiguity.
• Excellent project management skills and organizational agility
• Analytical skills

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