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Principle UX Designer

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Our client is looking for a Principal UX Designer to join their team who will work closely with the Director of UX + UI, UX Researchers, and an existing team of high performing Designers to create the user experience for the core journeys and products of their website. You will partner closely with product owners, usability testing leads, and engineers to enhance the overall quality, value, and experience of our products and core journeys.

As a Principal UX Designer you will be hands on in all aspects of user experience including: gathering and understanding business & user requirements, creating information architecture diagrams and user flows, building detailed wireframes, high & low fidelity prototypes and the creation of new concepts. The Principal UX Designer will lead the User Experience for our core set of products and journeys.

Responsibilities include:

• Transform ideas, business opportunities, research and creative vision into tangible products and services that provide clear, usable, useful and desirable outcomes for users
• Create detailed wireframes, information architecture diagrams, user flows and prototypes
• Lead and establish best practices and design thinking / process - driving best digital experiences
• Lead UX design works in agile, fast moving environment – fluently deliver just in time design works for sprint cycles while enhancing the quality and experience of the products
• Lead teams of UX designers through all phases of product development, ship, and iterate
• Manage relationships with global business partners, brainstorm and create concepts which form the user experiences cross channel (mobile, tablet and desktop )
• Work in collaboration with key project team members, including user experience researchers, product owners, tech leads, developers, strategy, PM, and visual design
• Be a passionate advocate for the user, ground ideas in data driven solutions by partnering with our User Experience Research team to incorporate customer insights and principles throughout the creative process.
• Ensure adherence to design best practices, standards, brand consistency


• 8+ years UX experience designing consumer facing applications, websites and mobile experiences
• Innate gift to simplify
• Profound capacity to turn complex interactions into intuitive user experiences
• Deep and committed user empathy
• Self starter –leads projects, products and teams by example
• Exceptional skills in ideation, sketching, wireframing, user flows, mapping and information architecture
• Ability to create both high & low fidelity prototypes
• Fluency with design tools, most notably OmniGraffle, Ilustrator, Photoshop, InDesign, Invision and/or other UX & prototyping software
• Clear and current understanding of the capabilities and limitations of HTML, CSS, JavaScript & developing platforms
• Demonstrated experiences launching products on javascript frameworks, designing responsive cross channel services and applications, and delivering UX works within agile production
• Driven explorer to improve user needs and make life easier for the user without the user asking
• Data sleuth – great skill combing through analytics and behavioral insights to generate new experiments and opportunities to improve our products and differentiate the user experience
• Clear and confident communicator with an affinity for visual storytelling , knows how to communicate with team, peers, and business leads
• Ability to learn quickly and provide UX leadership in a dynamic and matrixed environment
• Strong portfolio showing breadth of UX Design work
• Experience with service design a major plus!

Educational requirement

• Bachelors or Masters Degree in Computer Science, Interaction Design, Human Computer Interaction or related field or equivalent professional experience

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