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Paid Social Campaign Manager

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  • This is a (6) Month Temporary assignment with potential to extend
  • Local candidates only
  • Must have proof of eligibility to work in the US

Our Fortune 500 Media & Entertainment Client is looking to add a Paid Social Campaign Manager to their team. This position could become long term for the right person. 

Responsibilities: 

  • Lead implementation and management of paid social advertising campaigns 
  • Ensure proper campaign setup to track properly in Adobe SiteCatalyst and paid social buying platforms– primarily Facebook Power Editor and Twitter Ads Manager 
  • Work closely with organic social team to enact paid promotion of key organic social content 
  • Manage the daily campaign optimization efforts of assigned accounts to ensure they are achieving the traffic, engagement and conversion goals set for each campaign 
  • Manage daily budget tracking process to make sure pre-defined spending levels are on pace 
  • Utilize team workflow system (Jira) to manage and execute assignments as well as possess the ability to prioritize assignments based on urgency and importance 
  • Create strategy proposals for new campaigns or account structures based on objectives provided by strategy partners 
  • Manage bid rules and optimization efforts at the campaign, audience and ad levels to drive account performance 
  • Review regular reporting to add insights and provide commentary to explain variations 
  • Manage the execution and reporting of ad, landing page and vendor beta testing initiatives 
  • Collaborate with management, team members and social outlets to define policies, processes and procedures to further drive efficiencies and performance for key stakeholders 
  • Keep current on the social media advertising industry and propose new ideas to further enhance campaign tactics and capabilities

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