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P/T PPC Analyst

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The Senior PPC Analyst works independently on a portfolio of 15-20 PPC accounts across a variety of industries and is responsible for developing & implementing campaign strategies, fulfilling client requests, and monitoring account performance.
This job is 25-30 hours a week. Onsite.

RESPONSIBILITIES:
• Perform keyword research, ad copy creation, account build-outs, strategic bid adjustments, and search query analysis
• Analyze and report campaign performance for internal and client-facing purposes
• Contribute to overall and long-term strategy development for account optimization and growth
• Stay up to date on pay-per-click news, client industries and goals, and other Internet marketing developments

PERFORMANCE INDICATORS:
• Contributing to the overall success of new and existing clients. Success is quantified by client retention rates, account growth, and performance metrics.
• Meeting and exceeding deadlines for deliverables, including (but not limited to): tasks, work session notes, reports, client-requests and quarterly updates.
• Obtaining/maintaining PPC Certifications including Google AdWords, MSN/Bing adCenter, and Google Analytics

JOB REQUIREMENTS:
• Extensive hands-on experience with Google AdWords and MSN/Bing adCenter.
• Expert level knowledge of PPC best practices.
• Strong time-management skills, with a proactive approach to daily tasks.
• Able to work both independently and within a team.
• Excellent communication -- demonstrating professionalism, industry knowledge and consideration of client goals.
• Self-starter, comfortable working in a fast paced performance driven environment
• Solid analytical and critical thinking skills, including a familiarity with basic business statistics and data analysis

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