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PR Account Director - Consumer Lifestyle & Retail

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My Client is an award-winning, independent consumer PR and social engagement consultancy specialising in beauty, lifestyle, health, retail and fashion. They are now on the hunt for an Account Director to join the Consumer Lifestyle & Retail team and act as 2ic to the team leader working on some of the agency’s most prestigious clients.

The role will involve:
• Day-to-day management of campaigns
• Senior point of contact for clients providing counsel
• Development of campaign strategies
• Working alongside and mentoring a strong team
• Building valued and trusted client relationships
• Building existing and new relationships with key influencers
• External stakeholder management
• Setting and management of KPIs
• Having a commercial mindset and appetite to drive profitability and ROI
• Assisting the GAD and Founders with new business and integration of accounts into the CL+R team
The successful Account Director will have:

- Proven experience working with brands in the retail/ beauty/ consumer/ lifestyle sectors
- A passionate and infectious attitude towards their work, client and agency
- Demonstrated experience in developing and executing brand campaigns built on insights
- Proven experience in team management
- A client-centric approach focused on delivering not just output, but business outcomes
- An understanding of how the sum of the parts in business fit together e.g. finance, budgeting, ROI and path to purchase
- Ability to lead client reporting processes and requests
- Experience in social media
- The ability to work independently by managing their time through strong organisational, team and individual planning
- Proven ability to “fly the PR flag” among multi-disciplinary agency partners from media, digital, shopper, experiential
- Proven contacts book across all mediums, preferably with fashion and beauty media
- Exceptional written and verbal communication skills and knowledge of Microsoft office
- 6-8 years previous experience in a PR agency


This agency is fantastic, they bring together strategists, social media experts, content creators and activation teams to ensure that whatever the challenge or opportunity they will be the right partner with the capability to deliver real success for our clients. If you’re looking for a great new role, benefits, work life balance, culture, team, clients and location, contact me today on (02) 8667 8888 or email me at cflood@firebrandtalent.com.au

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