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PPC/Display Specialist

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We have an exciting opportunity for a Paid Search / Display Specialist to help drive digital marketing and business transformation for our client's global brands. This individual will be hands-on with account management for our global SEM, remarketing and display network programs.

This is a on-site contract position.  Local candidates and those that do not require sponsorship to work in the United State will only be considered

Primary Responsibilities

  • Manage search marketing programs, including keyword research, keyword build-outs, ad copy writing, campaign set up, account optimization, reporting and account billing
  • Manage SEM and remarketing campaigns through our third party management tool
  • Partner with data and analytics teams to develop and evolve reports

Required Skills and Experience

  • 2+ years of search engine marketing and display advertising; ability to manage large accounts with budgets over $1M and over 100K keywords
  • Experience managing SEM accounts through third party bid management tools (DoubleClick, Kenshoo or Marin Software)
  • Understanding of Search Marketing and Display fundamentals, including keyword research, ad copy, campaign settings and KPIs for campaign optimization (ROI or Lead Generation)
  • Expert in MS Office programs - Word, Excel, PPT
  • Top-notch written and verbal communication skills; effective problem solving skills
  • Energetic and collaborative, with a self-starter approach to work

Education:

Bachelor's degree in Marketing, Business or related discipline

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