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PPC Associate

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Vitamin T is working with an incredible agency looking for a PPC Associate (Junior PPC talent) looking for an opportunity to grow and truly become a part of a phenomenal team. This role is mostly remote, but needs someone local to Chicago who has access to a vehicle for on-site meetings and training in the Northern Suburbs. This position reports to a Paid Media Account Manager at our client, and the role includes the implementation of paid search tactics suchas: launching new campaigns, reporting on performance, keyword research, trend analysis, ad hoc performance deep dives and other day-in-and-day-out activities as delegated by the Paid Media Account Manager.

Responsibilities:
• Provide day-to-day management of PPC accounts, under the guidance of the Paid Media Account Manager
• Daily responsibilities include key phrase research, campaign / ad group creation, bid management, ad implementation, copy
writing, etc.
• Add, edit, and remove content in search campaigns for Google and Bing
• Monitor key business metrics and provide insight to improve performance of paid search campaigns
• Conduct competitive and industry research to stay current with market trends, updates and online marketing strategies
• Implement search test tactics (inclusive of, but not limited to: bidding, copy, landing page, positioning, etc.) in an effort to
maximize program effectiveness
• Work with cross-functional account teams including technical, creative and analytics

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