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Online Marketing Manager

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Aquent's client, a large national telecom company has a need for a Contractor to provide the services listed here. This contract is for a 24 month term with a possibility for extension based on budget and performance. This position is FULL time and requires the candidate to be ONSITE in either their NY or TX offices. If this position is of interest to you, please send me the following information: your resume(.doc) and your availability to further discuss with me. Or APPLY on the Aquent.com site Thanks so much! Delliott@aquent.com

The primary goal of this position is to drive brand awareness and customer acquisition as well as revenue growth. The position is responsible for providing direction internally and externally on the best use of the corporation's marketing dollars for new customer acquisition. Candidate will be responsible for leading external interactive agency team and cross-functional teams to deliver communications strategies and online creative execution.

Position Responsibilities/Duties
 Online advertising campaign management for product Awareness and acquisition
 Responsibility for managing online and mobile advertising
 Extensive cross-functional team work for implementation of fully integrated programs
 Program analytics & reporting for respective programs
 Development of creative strategy based on business objectives and key target insights
 Management of external advertising agencies to include: digital, mobile and traditional advertising agencies.

Required
- Must have 5-7 years online marketing/advertising (client side or agency) experience in order to be considered for position
- Working knowledge of HBX, spotlight and other web analytics tools
- Experience implementing complex data driven and predictive marketing programs (e.g. personalization, behavioral targeting and segmentation).
- Experience developing and presenting business conclusions based upon data analysis
- Detailed oriented, organized, demonstrated ability to manage multiple projects simultaneously
- Minimum 2 years managing email marketing programs
- Strong computer skills and proficiency in Excel and PowerPoint
- Strong leadership and a proven ability to positively influence change
- Bachelor's Degree

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