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Membership Marketing Specialist - Email Campaign Experience

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Our client, a well respected non-profit and the world's largest scientific society has an immediate long-term contract for a Membership Marketing Specialist with Email Campaign Experience. This contract position would sit in their Washington, DC office. The Marketing Membership Specialist works with the Membership team to maintain and implement comprehensive and cohesive marketing plans for all society products, services, and activities as well as supporting the distribution of marketing materials.

KEY REQUIREMENTS:
• Proven background in Association Marketing
• Proven background in Email Marketing
• Go-getter who can handle a fast-paced environment a lot of rapid-fire
• Team player with ability to work independently
• Ability to determine and adhere to deadlines
• Outstanding organizational skills and the ability to follow-up through on projects
• Ability to take ownership of a project in India and be able to provide fully-thought out work with minimal supervision
• Ability to understand and support continued efforts for globalization


RESPONSIBILITIES:
• Under the guidance of the Manager of Recruitment and Retention, maintain and implement membership marketing strategies for society products, services and programs to grow revenue and reach new customers while cross-selling to existing customers.
• Assist the Manager of Recruitment and Retention researching new markets, coordinating mailings, developing and distributing email broadcasts, coordinating online promotions, as well as budget tracking and reporting
• Understanding of creative and strategic initiatives in Membership Campaigns and Direct Response marketing and approaches to develop and input test copy to boost response rates.
• Review active acquisition campaigns and provide thoughtful strategic input to improve impact. Includes briefs, some emotional appeal pieces for international campaigns.
• Perform other duties as assigned by the Manager of Recruitment and Retention

QUALIFICATIONS:
• BS in marketing, business, communications or related field preferred along with 3-5 years of nonprofit/association marketing related experience
• Membership marketing experience REQUIRED
• Email Campaign, Direct Response and Association marketing experience REQUIRED
• Project management skills, including the ability to organize and prioritize many projects simultaneously.
• Experience with Adobe Creative Suite a plus

** WRITING SAMPLES REQUIRED FOR CONSIDERATION **

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