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Media Planning Coordinator

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The Media Planning Coordinator is responsible for filling the daily logs by scheduling on-air promotions and interstitial elements in program breaks to optimize viewer navigation through the day. This role is also responsible for maintaining the inventory of promos in the GRiP It Optimization system.

The Media Planning Coordinator works closely with Traffic to insure timely and accurate completion of daily logs.

Responsibilities:
. Schedule on-air promotions and interstitial elements in program breaks to optimize viewer navigation
. Insure proper implementation of promotional elements according to format clocks
. Maintain familiarity with OAP priorities and available promotional elements to help drive ratings and enrich viewing experience
. Coordinate implementation of all on-air support for stunts and special program events
. Provide input regarding the development of needed promotional elements (i.e., spot lengths, tracks)
. Be able to proofread logs of other team members for errors and adherence to promotional priorities
. Have clear understanding of promotional terms, formats and on air look with the ability to train others in the basics of short form scheduling
. Be able to pull lists of available spots for Filemaker Pro database system
. Communicate various steps of daily log completion to key departments
. Liaise with 3rd party vendors in regards to systems implementation, development and maintenance

Job Related Experience:
. 1 year in media related field preferred
. GRiP It and Wide Orbit Systems knowledge is a plus
. Ability to multi-task and work well under pressure
. Highly organized with attention to detail
. Professional phone manner and strong inter-personal people skills
. Must have a positive and can-do attitude
. Must be team-oriented Job Related Education
. Bachelor's Degree preferred

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