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Media Marketing Specialist

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As a Performance Media Marketing Specialist, you are a fully dedicated business partner, helping to shape the future of one of this top tech company's many products. Whether you're on a consumer product or a business product, you’ll take part in a complete media experience. From determining appropriate media plans, bid strategies, advanced analytics, and insight generation, you help shape the marketing of the product. You’ll be expected to bring a strategic vision while still being able to execute and tackle the tactical challenges to get things done. We want someone who isn’t afraid to get his or her hands dirty to get the job done.

Responsibilities include:
- Work with agencies, product managers, and internal marketing staff to establish media goals, objectives, and strategies, within budget.
- Manage the day-to-day relationship with our media agency partners. Monitor media performance and pacing.
- Audit and optimize SEM and display campaigns through AdWords and DoubleClick Search.
- Collect and analyze data from variety of media sources, and translate into reports

and presentations.

- Push innovative thinking by creating and executing test plans, and driving analysis

and learnings.


- 4-6 years of biddable and direct response media experience managing complex,

large-scale campaigns

- BA/BS degree. In lieu of degree, 4 years of relevant experience.

- A self-starting, fast-working, performance media specialist.

- Experience with AdWords and DoubleClick, and a strong understanding of direct


- Experience with building Excel/spreadsheets

- Ability to analyze and translate data into meaningful insights.

- Strong organizational skills, written and oral communication skills.

- Ability to multi-task, and work efficiently in a high-paced environment.

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