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Media Analyst

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Our agency client is searching for a freelance analyst to assist their team on media and marketing analytics projects. This is an off-site position, but may require some on-site meetings. Roughly 20-40 hours/week depending on the amount of projects they have on the table. The analyst must be available during working hours

Qualifications - 

  • · 3+ years of experience in Data Science, Marketing Analytics or Digital Marketing, 
  • · Experience in analytics with search, social and digital media 
  • · Experience building dashboards and developing analytics reports for advertisers
  • · Bachelor’s degree, in Marketing, Business, Engineering or a related field. MBA preferred 
  • · Passion for digital analytics, working with data and deriving insights to answer client business questions 
  • · Experience leading and delivering marketing analytics engagements 
  • · Strong knowledge of the digital space and digital analytics 
  • · Strong communication and client service skills 
  • · Strong organizational skills and attention to detail 
  • · Strong consultative skills and the ability to challenge status quo and gain adoption 
  • · Comfort with working in and contributing to a fast-paced, team based environment 
  • · Experience with marketing analytics platforms including: Adobe, Google, Salesforce, Oracle or IBM. Emphasis on their analytics, campaign and testing capabilities 
  • · Proficiency in data visualization tools including: Tableau or Domo 
  • · Good understanding of advanced statistical techniques, including uplift modeling, logistic regression and cluster analysis 
  • · Understanding of machine learning techniques and tools

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