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Marketing/Communications Specialist

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Marketing Communications Specialist will develop and implement integrated web communications in support of the company's specific brand and marketing initiatives.

Responsibilities include:
-implementation of a monthly web plan
-writing/editing content and recommending and implementing SEO best practices.
-manage associated web suppliers and project scope to ensure projects completed on time and on budget.
-work with marketing communications (MARCOM) manager and external agency to execute creative marketing and communications campaigns across a variety of mediums, including print and digital.
-support e-marketing initiatives including development of content and creation of newsletter and other outlined e-marketing campaigns.
-write and edit articles for variety of marketing initiatives, including internal/external newsletters, websites, and social media.
-write and edit compelling, concise copy for marketing collateral, emails, and web content.
-support tradeshow/event activities including planning and communications such as creating emails, bag inserts, landing pages, and more.
-work with graphic designers and agencies to produce marketing collateral, print advertisements, in-house communications.
-work with program managers and other experts to ensure consistency of tone, 'voice' and messaging throughout all marketing materials.
-manage vendor relationships. E
-experience working with cross-functional global teams with short turnaround timelines.

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