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Marketing Writer

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Here is what the Copywriter, Product Messaging (possibly you!) will do:

+Work with product marketing in concepting and creating all manner of written deliverables for YouTube product launches: from in product copy (e.g. websites, product notifications etc), marketing emails to blog posts to banner ads to traditional media.

+ Work with our growth marketing team to develop copy as we test and iterate on user growth experiments (e.g. email, notifications, product promos, ads etc.)

+ Help oversee and obsess about the consistency and quality of our brand voice and make sure we always sound like us.

+ Work with agencies to develop creative mocks featuring proposed copy.

+ Proactively scour and continuously edit and improve existing copy.

+ Partner with different teams from all around the company: design,product, sales, marketing, content and PR.

Here is what you need to be successful in this job:
+ A total mastery of the English language and the ability to develop masterful storytelling for our products.
+ The desire to quickly adapt and sometimes fly by the seat of your pants in order to help us grow a brand that is rapidly evolving.
+ Strong verbal skills, the ability to communicate your ideas clearly and concisely.
+ Stellar copyediting, proofreading, and copy-enhancing chops, the last being the ability to take anything from raw material to nearly finished text and turn it into a great idea and/or a polished piece.
+ The intestinal fortitude to say “no” to things you don’t believe in, or things that don’t meet our brand/voice guidelines.
+ An uncontrollable desire to make sentences shorter and funnier.
+ Plenty of marketing smarts, but also a healthy skepticism of marketing.
+ The know-how to put together a copy deck or brief that designers and other can understand.
+ A portfolio of ad copy, brand copy and maybe even some editorial.

What you did in a past life:
+ Preferably 2-3 years of experience working on an Internet product or service, or a great enthusiasm for creating beautiful Internet products / services.

Please submit a portfolio/samples with each resume submission.

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