Marketing Specialist/Copywriter

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Seeking a candidate within a project management and copywriter position to handle marketing communications (sales collateral, web, email, invitations, ad copy, customer communications).

Person will produce copy, send out email blasts and handle marketing communications.

Copywriter/Marketing Specialist will:
o Collaborate with internal stakeholders regarding content
o Art direct with graphic designer to create inserts
o Coordinate printing and shipping following relevant legacy process

Customer/Partner Communications – Email
o Drafts and distributes customer/partner portal announcements for customer base and
o Coordinates partner promotion emails based on region
o Coordinates/edits and distributes partner email communications

Internal Communications
o Collaborates and drafts content for internal stakeholders
o Edits content and checks for messaging consistencies and formatting
o Coordinates delivery method, maintains current email distribution lists
o Responsible for updating existing User Guides and sales collateral
o Updates/creates forms and internal documents to reflect current branding standards
o Updates/revises Welcome letters, installation guides, customer experience guides

Web Content and Sales Collateral Content
o Collaborates with product marketing and other stakeholders to create new sales
collateral content
o Creates content appropriate for Web and coordinates updates with Web Administrator
o Directs designer on appropriate graphics, diagrams and templates
o Ensures new and updated collateral is current on sales Intranet and Web

o Contracts advertising and manages deadlines for upcoming shows and publications
o Ad copy