Marketing Specialist (BtB)

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Terrific contract to hire opportunity with a growing organization focused on fitness and health

In this role you will:

- create and execute integrated marketing and communication strategies in support of a sales organization
- understand business objectives, needs and opportunities and of clients
- partner with key stakeholders (account management, sales, field operations, etc.) to deliver effective marketing campaigns.
- In partnership with creative team, create sales/marketing tools (presentation materials, collateral, etc.) with appropriate messaging, talking points and graphics.
- Serve as proactive communication conduit between sales, client relations, outcomes, and senior leaders.
- Understand and effectively communicate value proposition, sales strategies and best practices, business specific objectives, markets served and expectations and work cross-functionally to ensure strategies and programs are aligned.
- Use presentation software, interactive communication strategies, direct mail, email, websites, social media, advertising, and other delivery platforms as appropriate.


Requirements:

- Bachelor’s degree in business, communications, marketing, public relations or other related discipline or equivalent additional B2B marketing experience.
- Five plus years experience in an integrated marketing/communications function with emphasis on developing sales strategy and/or business-to-business strategy.
- Experience supporting a sales team/organization
- Ability to present visual stories that communicate complex information in engaging way.
- Excellent verbal and written communications skills including writing, editing and proofreading
- Intermediate to advanced proficiency using Microsoft Office (Word, Excel, PowerPoint, Outlook)
- Strong Powerpoint skills especially
- Detail oriented, highly organized self-starter
- Ability to present and communicate ideas clearly and persuasively at all levels to both internal and external audiences
- Ability to manage multiple projects simultaneously including scheduling and prioritizing in order to meet deadlines
- Ability to work in a fast paced ever-changing environment


A passion for healthy living and fitness is a huge bonus!