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Marketing Product Manager (Rewards Program)

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One of our valued Fortune 500 financial service clients is in need of Marketing Product Manager contractor to help support the development and launch of a new “dining rewards program” to card members. The Rewards Program consists of:
• Cause Marketing (Community Good Will and Charities, e.g. information on affordable food and nutrition education,)
• Exclusive Access to Pre-sales, Sports, and Events
• Exclusive Dining Offers
• Mobile Bill Payment and Account Review

Responsibilities:
• Participate in defining program/campaign details and strategy to define how to speak to the targeted audience
• Partner with the team’s ad agency in developing a creative brief development, as well as manage the creative reviews and approvals
• Working with the appropriate channel teams (legal, product, marketing, other internal ‘reward program’ partners) to execute multi-channel programs, e.g. statements, account online, and email.
o This includes channel request forms, obtaining product marketing approvals, and creative approvals from key constituents

Requirements:
• The candidate for this role must have strong attention to detail, good relationship skills and prior marketing experience.
• A candidate with the following background is most ideal: brand marketing, consumer package goods, credit cards, ad agency, and loyalty/rewards programs. Financial industry not mandatory
• Bachelor’s degree in business/marketing or equivalent
• Proven analytical, project and process management skills
• Solid organizational skills and ability to manage multiple projects at one time
• Excellent interpersonal skills and a self-starter who also has a demonstrated ability to work successfully in team environment and drive results from team
• Strong written and verbal communications skills, with ability to interact appropriately with people across different functions and multiple levels across organization

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