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Marketing Product Manager II (User Testing)

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Aquent is looking for a Digital Product Manager who will become part of the industry-leading Digital Commerce Team at our client, a top fortune 500 company located in Atlanta. This contract is slated for 6 months, with the potential to feed into a more permanent role. Candidates will be required to be on-site 40-hours per week.

As part of the marketing organization, and working closely with the Information Technology (IT) team, this individual will support our efforts in testing, research, monitoring user feedback, and implementing solutions across the digital customer experience.

This individual will be a key figure as our client rolls out beta testing capability for new site functions and features. The role will be focused on ensuring that all customer interactions on digital channels are comprehensively designed and rigorously tested to result in increased revenue and customer satisfaction.

Key responsibilities:

  • In conjunction with the user research team in Digital Commerce, and with IT, recommend a strategy for rollout and customer monitoring of beta sites
  • Develop deep understanding of key customer pain points across all digital channels, and prioritize the most severe problems accordingly
  • Respond quickly and comprehensively to customer complaints, particularly those that are escalated to the executive level
  • Research customer-reported defects and pain points using a variety of tools
  • Communicate customer challenges to relevant product managers, ensuring that the biggest customer pain points are addressed
  • Assist in prioritization of product enhancements and defects, ensuring that those with greatest potential customer satisfaction benefit are prioritized
  • Rigorously monitor customer feedback, especially immediately following releases, to ensure that any newly-introduced defects are understood, prioritized, and fixed
  • Define success criteria & metrics of new products & perform post-implementation analysis

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