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Marketing Product Manager - Insurance

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My client is an Insurance provider who is looking for an experienced Content/Project Manager to bring together a re-branding of their website/online content. 

You will be defining and building the Teamsite based website for the Global and North America for a delivery date of December 1st 2017. Post delivery date will be building out further iterations of the site for other regions across the business. 

Critical Tasks and Expected Contributions/Results: 
- Managing all requirements from the marketing team and other relevant stakeholders and ensuring these are delivered in line with the deadlines set out in the project SOW 
- Building requirements in Teamsite CMS and working with internal CMS team to ensure CMS is configured and hosted correctly 
- Develop website using Brightedge and other SEO related tools to ensure site is properly integrated with existing assets 
- Work with content management agency to ensure personas are created and relevant content is created to meet needs of personas. 
- Agency management experience of design and technical implementations is essential 
- Must align with Individual Private Medical Insurance requirements to form a single view of the digital vision 
- Must align with current website design and IA requirements 

Key Challenges/Anticipated Changes in Environment: 
- Data privacy 
- Hosting challenges 
- Company Design standards 
- Current website alignment 
- Branding and alignment with current and new brand guidelines 

Experience/Knowledge Requirements: 
- 10+ years of well-rounded e-commerce B2B digital marketing experience in positions of increasing responsibility 
- Decisive with a passion for action and results and the ability to influence and guide the actions of others 
- Ability to create a vision and provide the required leadership for the development of new and unique marketing programs that will successfully grow. 
- Off-line marketing experience desirable 
- Strong business and financial acumen and ability to link marketing strategy and results directly to overall business strategy and company financial goals 
- Flexibility to adapt quickly to new concepts, procedures and direction 
- Financial services experience a plus, services marketing experience required 
- Working knowledge of Teamsite CMS 
- Expertise in User Experience and digital content 
- Ability to work to tight deadlines, and establish clarity where there is confusion and complexity 

Personal Competencies Required: 
- Ability to influence 
- Demonstrated success in a matrix organization 
- Cultural sensitivity 
- Business leadership and judgment skills 
- People leadership and interpersonal skills 
- Innovative and creative 
- Business oriented, mature and self-motivated 
- Professional savvy 
- Customer focused and numerate 
- Able to work under pressure on multiple priorities

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