These job descriptions are examples. Looking for work?

Find JobsFind Jobs

Marketing Operations Manager

0 people like this description

Seeking a Marketing Operations Manager who will be responsible for improving the effectiveness and efficiency of the email channel to enable world class marketing across all consumer efforts. The role sits in the global consumer marketing team, which is responsible for driving the strategy and execution of growing the global user base through multidisciplinary marketing. It will work cross-functionally with various teams including campaigns, product marketing, media, design, product, engineering, analytics, finance, procurement and sourcing.

Responsibilities:

  • Drive channel strategy, email set-up, testing, and analysis to improve email metrics across campaigns as well as building and implementing company-wide process to execute campaigns at scale
  • Partner with internal business owners and creative to gather, develop, and build content for emails Build, test, deploy all marketing campaigns, ensuring timely launches and troubleshooting any issues that arise
  • Manage database selection, quality assurance and proofing to ensure compliance with project brief and creative guidelines
  • Identify, socialize, and implement channel best practices with stakeholders through a/b experimentation and analyzing performance across campaigns
  • Own and maintain a master calendar and approval process for all email campaign requests from partner teams
  • Partner with 3rd party vendors, product, engineering, analytics, and design to improve email templates, targeting and personalization capabilities, and reporting infrastructure
  • Monitor, report, and improve on overall email channel performance including deliverability, open rates, click through rates, conversion rates, and opt out rates Identify, implement and socialize process improvements

Requirements:

  • 1-2 years work experience with relevant experience in email marketing operations
  • Expertise in HTML, CSS, SQL
  • Expertise designing and running a/b experiments, and analyzing large sets of data to inform best practices
  • Experience utilizing enterprise-scale email tools such as ExactTarget

Education:

  • ​BA/BS degree, preferably in business or operations

These job descriptions are examples. Looking for work?

Find JobsFind Jobs