We are looking for candidates with a multi-channel consumer marketingbackground with a specific focus on email marketing. Merchant marketing a plus as well.
A successful candidate will have a customer-focused approach, incorporate a strategic and analytical view and be highly effective at communicating with internal and external partners. In this role, you will partner with diverse cross-functional teams and external merchant partners and affiliate networks to strategize, execute, monitor and deliver results for payment Credit. You must have the ability to succeed in a heavily matrixed environment, where success is dependent on your ability to collaborate with partners across the enterprise in a positive, productive, and transparent way.
As part of your responsibilities, you will:
--Manage relationships with strategic merchant partners and work with internal teams to develop and execute co-marketing campaigns for growth
--Manage the development and execution of email marketing campaigns including creative development, segmentation targeting and selection, campaign setup and execution and post-mortem analysis
--Manage day to day communications with affiliate merchant partners and affiliate networks to optimize relationships and drive growth
--Manage content on Shopping destinations to drive consumer engagement
--Conduct daily, weekly and monthly affiliate reporting to ensure positive ROI
--Expand distribution channel of affiliate offer content to internal teams
--Conduct merchant performance reviews to highlight marketing initiative, results and upcoming opportunities
--Lead 1 direct report