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Marketing Manager

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Do you want to join the team that leads the largest retail rewards program with more than 70 million active members? Our client was the first in the industry to launch and carry out a successful loyalty program, and the easy-to-use savings and rewards structure has always set the program apart from the rest. Join them as they revolutionize the program through the development of a customer centric strategic approach utilizing new technologies and predictive modeling. They are expanding their team and looking for a creative and energetic team member. The Marketing Manager is responsible for supporting key strategic marketing initiatives implemented by the loyalty program team. This person will assist in the development and management of a Customer centric approach to driving loyalty and incremental sales. Support the initiative to capture more value from our existing customers by driving sales growth and share of wallet utilizing internal data to entice the customer to purchase in our stores. This position works with the Customer Relationship Management, Analytics and Operations teams and will be managed by a Senior Marketing Manager.

Job Duties

  • Provide strategic oversight and manage the execution of Targeted Marketing campaigns to be executed through various marketing channels to include, but not limited to, Direct Mail, E-mail and Coupons.
  • Work cross functionally to see projects to completion collaborating with Marketing partners, merchants and supplier partners.
  • Establish and measure on KPI’s. Partner with marketing and merchants to drive sales and consolidate results for distribution providing insights and go forward strategy recommendations.
  • Provide administrative support for campaigns utilizing existing tools. Provide input into development of new and innovative tools.
  • Participate in project teams that utilize customer behavior information in their marketing processes, including Merchandising, Relationship Marketing, and Promotional Planning.
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