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Marketing Manager

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The Events Manager is responsible for executing strategic events across all business groups and cross functional teams Nationally. The event manager will work in depth with the marketing community and VOR to evaluate and execute on industry and sponsored events, client events, employee and executive events. Audiences include large technical audiences, agencies, mid-tier and small intimate events, partners, influencers, analysts, executives and employees. The Event Manager will work directly with marketers and agency as an “adjunct” member of the Sales Team to achieve strategic account goals and to develop relationships.

The Event Manager facilitates participation in industry events. Researches the target audience, recommends specific events to reach that audience and evaluates the effectiveness of participation. Works directly with show management, negotiating sponsorships or special programs and evaluating costs. Responsible for handling event logistics. Includes some budgeting responsibilities along with directing work teams.

High level responsibilities:
• Create event plans, project scope, and schedules to ensure all event logistics are properly budgeted, estimated, and scheduled.
• Coordinate logistical elements of all events including venue and vendor management, AV, decor, catering, security, transportation, travel logistics, evening events, signage, shipping and temp staffing.
• Take on projects and initiatives that are critical to senior level executive teams.
• Work cross-functionally to support all events
• Consistently drive digital engagement and digital innovation to all aspects of the event engagement
Day to day tasks:
• Work closely with large CMO team including Data, IMC and event vendors
• Manage communication updates to event stakeholders on process change and policy updates
• Manage triage of all marketers event requests providing thought leadership as the on-site event expert and process management with Campaign Desk
• Solely manage all Tier 1 events including but not limited to Product Launches, executive engagements and national tours over 5 cities

Culture of team: Independent team, but everyone held to high standards and accountability. The team tends to be pretty tight-knit despite working on separate projects.

Qualifications:

4-5 years work related experience required. Excellent communication, negotiation, and interpersonal skills required. Must be able to work independently and as part of a team in a fast paced environment. Public relations and event marketing experience required. Bachelor's degree in Marketing or Communications required.

Must have skills:
• Strong familiarity with the digital space and knowledge of how to demonstrate the value of online to clients as well and internal stakeholders
• 3+ years in a similar event management role with experience in a variety of event types (trade shows, conferences, seminars, client engagement).
• Ability to take initiative be proactive, and work independently with little supervision.
• Demonstrated project management skills, including planning, prioritizing, setting timelines, and driving the delivery of work on multiple efforts concurrently.
• Demonstrated track record of managing, supporting, and executing successful events and communications.
• Create event plans, project scope, and schedules to ensure all event logistics are properly budgeted, estimated, and scheduled.
• Excellent written and verbal communication skills to effectively interact with executives, senior management, vendors, visitors and peers.
• Ability to multi-task while maintaining a keen attention to detail.
• Minimum of 5 years experience in a corporate environment.

Nice to have skills:
• Ability to work and thrive in a cross-functional team.
• Creative, positive energy and an ability to execute all levels of events.
• Willing and able to travel for site inspections and onsite event production.
• Overall understanding of business and taxonomy

Educational and Industry Background:
• 3+ years in a similar event management role with experience in a variety of event types (trade shows, conferences, seminars, client engagement).
• Bachelors Degree in Marketing, Communications, or similar discipline

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