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Marketing Manager

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Vitamin T is working with a 78 year old company on the southside of Indianapolis. They need a strong Marketing Manager that can also help with lead generation for the sales team. This is a position to where you can create your own duties. If you have a strong entrepreneurial spirit and are self motivated then this position is for you. Please reach out to Kelly Kirby at kkirby@aquent.com or 317-296-7794 for more details.

SUMMARY
Responsible for managing marketing, advertising and promotional staff and activities at a company or organization. Takes steps to measure, enhance, and enrich the position and image of a company through various goals and objectives.

PRIMARY RESPONSIBILITIES
Plan marketing and branding objectives.
Expand product solutions and offerings.
Prepare marketing strategies alongside other company executives and staff.
Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.
Prepare and adhere to budgets.
Oversee creation and delivery of press releases, advertisements, and other marketing materials.
Design print ads and publications.
Ensure brand messages are consistent.
Gather and analyze customer insight.
Nurture and enrich all external perceptions of the company and growth of market share.
Engage consumers on social media.
Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.
Lead all areas of content generation and production across all media platforms.
Take calculated risks based on data-driven analytics.
Drive overall CRM and direct marketing.
Engage other organizations within the community.
Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities.
Develop and lead a marketing team that will develop and execute new concepts, business models, channels and partners to position business as innovator and leader.

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