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Marketing Engagement & Delivery Specialist

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Our healthcare client, located in San Francisco has an immediate need for a Marketing Engagement and Delivery Specialist. This is a 6 month contract, working on-site at our client's corporate office. The ideal candidate has mid-level to intermediate experience. You must be comfortable working with creative teams and have an understanding of creative roles. This position will require working closely with those teams and outside agencies to get projects completed, correctly and on-time. This is a fast-paced environment and requires working with multiple stakeholders. Requires managing a large number of emails a day and having the skill to stay organized and on track. Will work with a specific line of business in the healthcare industry so, must have an understanding of working in a highly regulated industry and the process of getting things approved and done. MUST be proficient with Microsoft office suite, Excel and tracking feedback in Acrobat and Word. Feedback will need to be tracked digitally as well as reviews and other communication. No pen and paper tracking.

Responsibilities:

• Responsible for specific marketing channel tactics and translating complex marketing strategies into tactical marketing plans to achieve specific acquisition and retention targets via optimal marketing channels.
• Partners with Marketing Engagement & Delivery Leads on the development of specialized project plans and steps to execute marketing plans based on channel tactics including preparing creative briefs, estimating costs, time schedules, resource allocation, and production schedules.
• Responsible for managing all requests for modifications to content on website, and ensuring requests are actionable and succinct, and following through to client satisfaction.
• Manages the development of metrics that show how elements of the marketing campaigns, tactical plans and operations lead to achievement of overall marketing strategies.
• Ensures successful implementation including approving technical and artistic phases of marketing collateral and materials; tracking budgets and project deliverables/milestones; managing vendor and internal unit activities.
• Manages the analysis of results from large and complex marketing initiatives, campaigns, and programs; shares findings with management, Marketing Strategists, team members and other key stakeholders; translates findings into marketing messages that align with audience and line of business objectives.
• Actively pursue creative growth and development through experience, exposure, and education.
• Provide functional and problem-solving leadership with creative teams and project partners, including Marketing Engagement & Delivery Leads, Marketing Engagement & Delivery Specialist peers and Marketing Strategists.
• Works with Senior Manager to actively contribute to internal department initiatives, including updating and creating processes, creative outcomes improvements, documentation, tools, etc.
• Provide alternative point of view if project work is misaligned or not in the best interests of the business partner.
• Develop client presentations in partnership with peers and team members.
• Present and explain creative rationale to individuals, creative teams, project partners, and leadership.

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