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Marketing Coordinator with Licensing Exp Consumer Products

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The Licensing Associate is responsible for coordinating all aspects of the product approval process.  This position supports the Marketing Manager with general office duties, product development, product launches, and marketing initiatives.  The Licensing Associate coordinates the organization of special projects for all brand initiatives, including retail specific and national promotions.  In addition, this position will track and help facilitate special retail projects as well as be the point person for additional special projects such as the Licensing Show, summits, product fairs and road shows.  Cross category timeline management will also be a critical responsibility.
 
Major Responsibilities

▪ Support the Marketing Manager with administrative duties, including but not limited to: filing, picking up and delivering mail, calendaring meetings, product archiving and storage.
▪ Coordinate the approval process including preparing and organizing approval meetings
▪ Receiving and logging-in submissions for approval
▪ Pre-viewing all submissions for marketing and creative changes before presenting to the Marketing and Creative Managers
▪ Verifying submissions have incorporated requested changes
▪ Following-up on all changes with licensee
▪ Coordinate communication between licensee and licensor regarding approvals, product samples, style guides, line lists and marketing commitments
▪ Interface between Licensing and other company divisions to initiate and secure brand trademark and copyright clearance
▪ Ensure consumer product safety testing and compliance (CPI)
▪ Organize new licensee orientations specific to the approval process
▪ Create and update category product information, including product line lists, wholesale and retail pricing, retail placement and packaging dimensions
▪ Coordinate retail presentations, including marketing materials and samples
▪ Coordinate and troubleshoot scheduling issues and rush requests while maintaining a sense of product priorities
▪ Maintain product archives (samples and storage)
▪ Correspondence with Licensee
▪ Proactively coordinate development timelines to ensure properly timed marketing  dates and product launches
▪ Request product samples and marketing pieces
▪ Update and maintain product line list for each licensee
▪ Follow-up to ensure line refreshes have occurred (e.g. logo updates new packaging implementation, etc.)
▪ Inform licensees of clients unique schedule (e.g. company holidays, approval blackout days, etc.)

▪ Follow-up on Marketing Manager initiated requests (e.g. business reviews)
▪ Generate meeting and trade show notes
▪ Organize, Maintain and Coordinate Samples to Support:
▪ Trade shows
▪ Presentation meetings
▪ Public Relations and Marketing Initiatives
▪ Style Outs
▪ Photography
▪ Sample Library

Special Projects & cross category function
▪ Brand Consumer Products initiatives
▪ Retail road shows
▪ Marketing and creative summits
▪ Product Fairs
▪ Licensing shows
▪ Special retail initiatives

Assist Marketing Manager with
▪ Competitive analysis
▪ Store checks

Skill/Experience Required:
▪ 1-2 years Experience in a fast paced marketing, licensing & children's, toy, beauty or fashion environment
▪ Be extremely organized and adept at multi-tasking
▪ Excellent verbal and written communication skills are required
▪ Exemplary commitment and demonstrated job performance
▪ MS Office
▪ General office duties

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