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Marketing Coordinator (Email and Direct Mail)

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Aquent's Fortune 100 client is looking for an Email and Direct Mail Marketing  Coordinator to work a 6 month contract (on site 5 days wk/40 hours) with potential to extend.


We are looking for candidates that have email and/or direct mail experience and definitely some sort of project management type experience.  This position supports a Marketing Manager on various projects primarily related to direct mail and email.

Responsibilities:

  • The responsibilities include execution of marketing campaigns to drive profitable customer engagement largely through direct mail, email and other channels; management of production calendars; assessment of program effectiveness through review of marketing campaign results, customer service reports and customer research.
  • As a key member of the Loyalty and Personalization team, this position will be collaborating with many different internal departments (e.g., Creative, Marketing, Merchandising, Insights & Analytics) and external/agency partners (e.g. Email Service Provider, Print Vendor). 
    Duties
  • Manage communications to achieve flawless execution of direct mail and email mail pieces, on time and on budget, including quality control, coupon set up, proofing and data requests. 
  • Execute campaigns, ensuring all messages are on brand with appropriate target audiences and versions 
  • Support strategic recommendations and insights for the direct mail and email mail program through analysis of engagement metrics and key sales drivers 
  • Looking for candidates that have email and/or direct mail experience, and definitely some sort of project management type experience.
  • Role is focused on direct and email campaigns; however, mostly email 
  • Proofing Creative Decks against briefs; does it match strategy & objectives 
  • 3 rounds of proofing the emails themselves Work with Analytics team, review screen shots to ensure the right customers are receiving the campaign, according to the brief's objectives. 
  • Work cross-functionally: Analytics, business partners, Legal, Copywriters 
  • Review a campaign brief with a business partner to understand the campaign's objectives 
  • Complete list-pull request to go to the Analytics team (list of customers to receive the campaign) as well as ASS docs 
  • Attend daily and weekly campaign KOs


Requirements:

  • Project Management experience is a must - experience with various projects in various stages 
  • Prior experience with direct mail, email and/or other digital marketing preferred 
  • Experience working in a marketing or advertising agency is a strong plus
  • Retail experience is a plus
  • Ability to work with tight deadlines, firedrills 
  • Have to have high energy/ positivity 
  • Learn quickly, fast pace 
  • Willing to take on additional responsibilities 

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