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Marketing Coordinator

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Marketing Coordinator

Start Date:  ASAP

Contract Length:  7 Months

Location:  Minneapolis, MN

Pay:  $23 - $25/hour

 

** A Fortune 500 Fashion Company is looking for a Marketing Coordinator that will work directly with the marketing team in the coordination of marketing initiatives for the brand and customer projects, all with a goal to increase awareness and drive customer trial and sales. **

 

Responsibilities:

  • Work with management and agency in coordination and execution of customer marketing programs and promotions:  pull imagery and logos, proof work, pull or request sales data and assist with back end reporting, be present on agency and customer calls as needed
  • Work with management and agency in coordination and execution of customer POS signing, renderings and POVs
  • Maintain product image portal and brand assets, provide images and logos to sales, customers and other teams, coordinating seasonal image and copy uploads and on an as needed basis
  • Coordinate and execute in-store merchandising projects, working with sales, marketing and merchandising partners.  Report progress during execution, following up on any issues – report and analyze final findings
  • Work with management and agency in the update and maintenance of consumer brand websites.  Review monthly website analytics information and report ongoing performance metrics, identifying challenges, wins and opportunities
  • Review retailer websites for correct branding, imagery and product information on a monthly basis and report issues
  • Research and compile competitive information, including but not limited to:  promotional and cross branded promotional programs, advertising initiatives, online and social presence, on-floor POS and branding in order to inform future programs
  • Evaluate the effectiveness of marketing activities in terms of sales results, consumer response, and other KPI metrics
  • Administrative purchasing and budget related tasks:  SAP purchase processes and sales dilution GTN/Credit Memo creation, tracking and follow-through
  • Maintain Minneapolis marketing and sample inventory and distribute samples as needed
  • Act as support in development of department presentations and materials as needed

 

Requirements:

  • Bachelor’s degree in Marketing, Communications, Business Administration or a related discipline
  • 2+ years of Marketing or related experience; Advertising agency or Mass Channel Retail experience a plus
  • Must have a general understanding of Key Performance Indicators and how it pertains to the success of marketing activities
  • Must possess excellent written and verbal communication skills in order to communicate effectively with cross functional internal partners and customers
  • Proficient in Microsoft Office Suite – for reporting and analysis of marketing performance
  • Demonstrate the ability to work in a fast paced environment and handle multiple projects
  • Ability to work with budget and purchasing / payment processes – knowledge of SAP a plus
  • General understanding of graphics programs and file types
  • Demonstrated ability to learn new software quickly
  • Strong customer service orientation with effective communication, organizational and interpersonal skills
  • Ability to be detail oriented, meet deadlines and handle a variety of responsibilities 

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