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Marketing Consultant II

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Exciting opportunity with a Fortune 500 Company in Palo Alto!

Job Responsibilities:
o Running paid online media and social media program execution for our team
o Analyzing digital program success against KPIs and ability to share recommendations
o Looking for innovative ways to optimize the program to better hit our goals
o Managing multiple external agencies and a clear line of communication for programs
o Supporting the team’s digital campaigns and executing against the company’s branding and messaging guidelines
o Maintaining reporting dashboards for primary stakeholders and answering key business questions
o Review social and digital copy from both agencies and creative teams for content and adherence to brand standards
o Must be able to retrieve leads through social programs and needs to understand the platform of social change
o Analyze reports and data
o Will run online program from beginning to end and create cool compaigns
o Supports the event team. Promotes online and onsite events. Reviews and works with an agency to prepare event support
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Qualifications:
o 2-4 years of B2B social/online/search/digital media experience for any industry are a must.
o Strengths: execution, attention to detail, organization
o Great communication skills (verbally and written), ability to present ideas well in meetings and convey plans
o Experience with programs such as Eloqua, Salesforce, reporting tools is a plus
o Good team player, collaborating with several different marketing teams across the organization and outside the company (agencies)
o Self-starter, quick learner, self-motivated that can run programs with less supervision
o Can balance multiple projects at once with multiple stakeholders
o Lifelong Learner
o Previous agency experience is a plus

Candidates with 2-3 yrs of experience that want a place to grow and learn are ideal. This role will leverage CMS technology (the most up-to-date technology) which will bring personalization to the next level for VMware customers. Role will use the Adobe Platform.

Assignment will be up to one year, and approved on a quarterly basis.

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