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Marketing Consultant

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Our client, a leading provider of business and financial management solutions in Plano, is looking for an experienced Marketing Consultant for a 3 month contract opportunity.

The Marketing Consultant will be responsible for developing the marketing plan for a new service offering connecting customers directly with an expert representative to derive the most value from their software solution.

The Marketing Consultant will be responsible for spearheading development of the go to market plan for the Sept./ Oct. tax extension season.

This role will develop marketing programming to create widespread awareness of this offering to key consumer segments to fill the funnel with qualified traffic. Analytical expertise with key metrics including acquisition cost and lifetime value of customers is a must, together with a demonstrated ability to effectively decrease cost per acquisition over time.

The ideal candidate will have a proven track record of launching new offerings into new markets with a well known consumer internet startup (eBay, etsy, Airbnb), understanding the speed and rapid iteration required to succeed in this environment. A strong foundation in B2C marketing fundamentals including extensive online marketing experience, and expertise in adwords, display, and SEO campaign development and deployment is a must.

ADDITIONAL INFO
• This is a 3 month, full-time, W-2 contract position located onsite in Plano, TX
• This position is not eligible for telecommute or offsite work

AQUENT is a firm that offers content design and development, marketing, and creative services solutions. For more than 20 years, we have helped provide outsourcing and staffing solutions to clients across the globe. We're a minority-owned business, committed to maintaining professional quality with a personal touch.

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