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Marketing Communications Specialist

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In the Global App Advertising Solutions team within this top tech company, they speak for the customer, product, and the sales teams to to grow the apps business. They manage complex commercialization projects and programs across multiple teams to take app advertising products to market. They ensure new initiatives and product launches deliver meaningful results and are relevant to regional and vertical sales teams. They bring new ways of driving results to sales teams via programs, events, training, and evangelism.

Role Summary:
We are seeking the right candidate to join our team to develop compelling case studies, proof points, testimonials, and sales/marketing collateral. We’re looking for someone who’s a good storyteller and knows how to build a successful pitch. There may also be additional projects related to gathering feedback from sales or analyzing the results of our programs. You work closely with Marketing, Product Experts, and regional leads to bring new products and packages to market and develop simple but relevant narratives that resonate with our sales teams and our customers.

Responsibilities :
-Create compelling, data-driven case studies/proof points/testimonials/sales collateral to drive sales engagement and product adoption.
-Own the operational process involved in case study development such as conducting interviews with sales teams, generating outlines, getting approvals,
validating approach with marketing & regional sales stakeholders, incorporating feedback, and completing the legal process
-Conduct interviews with sales, marketing, regional teams to develop/validate case study outlines.
-Analyze sales and market data to develop compelling leads and stories.
-Create feedback loop with all stakeholders to enable rapid iteration and expedite completion.
-Partner with Marketing to drive global scale and consistency in product commercialization.

Required
-Edu - BS/BA Degree
-Exp - 2 years exp with creating data-driven case studies/proof points/testimonials/sales collateral
-Technology - Working knowledge of Google Docs
-Persuasive and engaging storyteller.
-Ability to listen closely and synthesize feedback.
-Strong copywriting skills - to develop compelling sales collateral.
-Solid proofreading skills - to minimize editorial iterations.
-Ability to review final projects to ensure all relevant information is captured into a single solution narrative.

Preferred Qualifications:
-Strong project management skills, especially experience managing complex projects with stakeholders across multiple functions.
-Experience and expertise with developing presentations and compelling narratives is a plus.
-Prior technical or product facing experience a plus.
-Strong understanding of Google's app promo products

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