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Marketing Communications Executive

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About our client:

The company is one of Europe’s most innovative payment and banking solutions companies, which has been successfully pursuing a commitment to challenging the status quo of traditional banking. We’re a fast growing, award winning and exciting company offering a number of different product types (Debit/Prepaid, Currency and Credit) to individuals, small to medium businesses, and local government.

Job Purpose/Summary:

The client is looking for the right person to develop into and over time take on the responsibilities outlined in the job description below. The key attributes of a successful candidate are:

• possess an enthusiasm, willingness and high capacity to learn, and over time become self-reliant;

• exhibit flexibility and openness to initially take on, then ultimately in conjunction with their Line Manager further develop the role and corresponding processes described below;

• have a high level of personal discipline and accuracy of work;

• Can demonstrate and exhibit accountability with emphasis on ownership of campaigns, timings and delivery

Main responsibilities:

• Support the Marketing sign off processes to ensure that the right framework is being followed for the development of all marketing communications, including but not limited to; sign off sheets, version control, mapping correct process, brand guidelines and ensuring effective workflow management tools are in place

• Ensure all customer collateral is compliant, accurate and meets the brief for that specific customer communication

• Ensure the correct product positioning, tone of voice and language is used in all communications across consumer, corporate and credit

• Includes application, acquisition, conversion and existing customer marketing for both online and offline channels

• End to end review of all customer communications for consistency, accuracy, tone of voice and product positioning

• Identify, recommend and prioritise enhancements to customer comms journey

• Work with creative and copy teams to develop briefs and implement changes to customer communications in a timely and efficient manner

• Implement changes cross functionally across multiple channels

• Manage the customer communications library and matrix to be kept up to date at all times both offline and online

• Become the champion for effective marketing communications best practice across the organisation, and ensure marketing team keeps the appropriate documentation up to date for effective cross-training internally and company wide

Skills and experience required:

Essential Skills:

• Graduate Calibre or equivalent

• Excellent verbal, written communication and interpersonal skills

• 1yr+experience working within financial services

Desirable skills:

• 1yr+ experience in offline and online marketing communication

• 1+ years’ experience successfully designing, implementing and analysing marketing campaigns, on-time, to budget

• 1 year+ writing creative briefs and working with a creative agency on developing effective communications

• Knowledge of relevant regulatory and legislative environment

• Experience of managing third party suppliers and channels

• Experience working in other financial services companies marketing departments

Key Performance Indicators:

• Accurate and on time campaign delivery

• 90% first time right

Job related Competencies:

• Ability to manage multiple deadlines/projects

• Highly organised and capable of leading others within same team to follow core processes

• Able to understand new processes and tasks quickly and accurately

• Puts the customer first from both a user experience and fairness perspective

• Use data to enhance performance of existing communications

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