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Marketing Communications Director

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Marketing Communications Director

Manage all internal and external company communications. Establish, own and drive a strategic internal and external communications strategy that positively affects employees’ and customers’ understanding, engagement and commitment with the result of an even stronger connection to the company and leads to a return on investment

• Talented copywriter with an engaging, interactive storytelling style
• Proactively promote our corporate using all marketing channels
• Create and manage copy for all internal and external print and digital materials
• Create and distribute monthly external content rich e-newsletter uniquely tailored to engage specific target audiences
• Create and design quarterly internal newsletters to promote the company culture, keep employees well informed of important internal and external topics
• Write press releases, internal announcements, job postings, invitations, articles and success stories
• Grow brand awareness
• Keep company website fresh and up to date
• Create an engaging interactive blog that is informational and useful to unique audiences
• Plan and lead robust social media campaigns to achieve targeted outcomes
• Create marketing presentations for stakeholders
• Obtain necessary consent and provide final approval on all marketing collateral, products and promotions

Creative Design
• Clearly convey their concepts to creative and production teams, as well agency partners and stakeholders
• Develop concepts and produce the layout, design and copywriting for new print and digital marketing collateral as needed.
• Create on-demand print and digital design edits to existing marketing collateral
• Develop &and design all promo items and apparel
• Lead development, design and updating of all  print material, promo items and apparel in coordination with new facility launches
• Create and maintain Digital Asset Library (video/photo)
• Oversee design and production of office external & internal signage, awards &and press display

Project Management
• Manage and maintain inventory of all marketing material and promotional items
• Determine projects, which should be completed internally and externally. Manage relationships with outside vendors as necessary
• Establish streamlined internal ordering process for all print materials and promo items
• Manage production schedule and ensure timely requests for artwork
• Determine project content and manage development of art and copy materials—both original and drafted by vendors
• Develop pricing and budgeting strategies
• Present and secure approval for final layouts
• Recommend and help select vendors, manage all outsourced projects to ensure quality, timeliness, budget adherence and relationships
• Provide status updates to management

Position Requirements
• Demonstrates strong oral and written communication skills including the ability to clearly present recommendations and ideas to summarize complex issues
• Expert copywriting skills
•  Professional and positive approach, self motivated, team player, dynamic, creative with the ability to work on own initiative
• Desktop Publishing: Adobe Applications Suite – InDesign, Illustrator, Photoshop, iWorks, Content Management systems, PageMaker, web design and word press, project management tools etc.
• Business related computer skills including strong working knowledge with PowerPoint, Excel and Word
• Five years of relevant Marketing Communications experience
• Has a portfolio of work to present
• Able to analyze marketing trends, but they also need to make cost-saving decisions for production
• Strong business analytics and problem solving skills
• Effectively work with senior leadership
• Well organized and detailed oriented
• Four year degree in communications, journalism or marketing

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