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Marketing Campaign Manager

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Our pioneering credit card and financial service client - known for being one of the first banks to provide internet banking to it’s customers as well as one of the first institutions to have the Automatic Teller Machines (ATMs) – is looking for a Campaign Manager part of the a team of marketers that want to maximize revenue for the enterprise by capturing high rate balances.

Marketing professional responsible for marketing strategy and execution efforts within the product loyalty marketing group of credit card sales and marketing organization. This individual will be part of a team of marketers primary responsible is to deepen relationships with existing cardmembers by highlighting card features and benefits to drive better card understanding, resulting in stronger cardmember engagement, improved customer satisfaction and driving overall greater engagement as measured through card sales and revenue for our many card products.

Successful candidates will be responsible for development and execution of product loyalty marketing strategies for specific products and will work closely with product managers and execution channel partners.

This individual will be responsible for implementation of marketing campaigns from ideation through execution and will be required to work across different areas of the business including external creative agencies to conceptualize, visualize and execute marketing campaigns. Build and maintain relationships with key internal partners in legal, compliance, risk management, program management, fulfillment and delivery, etc. to ensure full alignment of business goals and leveraging standards and practices, where applicable. Manage external marketing partners on the development of creative marketing solutions.

Requirements/Skills:
5-10 years of related marketing experience
Experience with cards or financial services marketing
Proven strong communication skills
Ability to work effectively and present to senior staff and clients
Omni channel marketing experience; experience using multiple channels to market services (Digital, Print, Direct mail, Email etc.)

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