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Marketing Automation Specialist (Eloqua) - 6 months

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Aquent are looking for an Eloqua Specialist to develop and implement a marketing automation program across EMEA for a leading IT security company based in Reading. The role is a 6 month contract, with potential to go perm.

The Role:
This is a hands-on execution role that requires the ability to bring together the technical execution of Eloqua with the business requirements for lead generation, in order to improve and increase revenue from marketing campaigns. The key to success in this role will be to operationalise marketing automation projects from end to end. The role will include some travel to the London office and possibly to Dublin on occasions. The role covers the whole of EMEA so language skills would also be advantageous.

Key criteria:
• 2+ years hands-on Marketing Automation experience – Eloqua
• Marketing Automation Master or qualification desirable
• Sufficient experience in marketing, preferably working in or with large IT companies
• Excellent project management skills
• Experience of designing and implementing nurture tracks for IT B2B organisations
• Understanding of Sirius Decisions metrics and industry standards
• Excellent communicating & presenting skills
• Ability to work with and influence management on best practice
• SFDC knowledge preferable
• Good understanding of CRM practices, including data Management
• Excellent team player, but with the ability to own and manage projects without supervision
• Confident and quick learner who can integrate with the team and pick things up quickly
• Experience of using MS Office tools, particularly Excel and other reporting tools

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