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Marketing Analyst Specialist

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Marketing Analyst Specialist
The Data Analyst Contractor is a customer data analyst for the CRM department. The individual must have excellent eye for details, adjust to changing priorities well and be an expert in Excel. The individual will edit and run queries and code, then summarize and format the results for distribution. This position will learn SAS & SQL coding techniques, our database tables and the analytic measures used to measure the performance of A/B tests and campaign results for a one of the best specialty retailers in the US.
RESPONSIBILITIES:
EXCEL - will be used daily. Research and organize campaign/test information for CRM campaigns, edit SAS/SQL code templates to fit the needs of that campaign, run process, export and finalize the analysis within Excel, then share and communicate the results via email or in person.
DATA ANALYSIS – prior experience in these areas is preferred but not required. We will train and make you an expert in specific areas mentioned.
- Support customer marketing planning and hindsight activities on direct mail, email and special offers.
- Manage a constant stream of varied analysis requests (opt-for bra rate, new customer analysis, basket analysis, long term repurchase rates, secret reward and offer scan compliance).
MUST HAVE:
- Demonstrated experience and high-level understanding of Excel capabilities
- 1+ years relational database analysis experience
- Capacity to manage multiple and competing demands/projects and deliver against aggressive goals
- Rigorous attention to detail, excellent organizational skills
- Readily adapts to change
- Personal professionalism and sense of accountability
PREFERRED SKILLS:
- Bachelor’s Degree in analytical field
- 2+ years professional experience in an analytical role, utilizing Excel often
- 1+ years of high level programming experience (SAS, R, VBA, Java, Python, C-variant, Perl, others)
- Expert with Excel or SAS; the person others seek for help

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