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Market Researcher

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Aquent's client, an American multinational technology company specializing in Internet-related services and products and headquartered in Mountain View, CA, is seeking a Market Researcher for a 12–month assignment.

At this client, the Research & Insights team conducts and delivers research and insights to prove ad effectiveness and tell the macro consumer story, with the aim of amplifying key messages in the press, driving sales and supporting major Ads initiatives.

Top 3 Daily Responsibilities:
1. Design and conduct research from end-to-end to understand the effectiveness of various advertising products, consumer behavior, and support client case studies.
2. Support research team members in conducting research, analyzing data, and generating insights
3. Work cross-functionally with research, marketing, sales and product teams

Required Qualifications:
- B.A/B.S. in market research, psychology, social science, statistics, or a related field
- 5+ years of market research or analytics experience
- Command a broad set of qualitative, quantitative, and behavioral research methodologies
- Strong understanding of strengths and shortcomings of different research approaches
- 4+ years of experience with survey writing
- 4+ years of experience using SPSS, R or similar statistical packages preferred
- 4+ years of experience with data analysis and principles of experiment design
- 4+ years of experience managing multiple projects simultaneously

Nice to have's:
- Excellent communication skills, and engaging storytelling skills
- Knowledge and experience with Audience Measurement tools and methodologies preferred
- Knowledge and Experience with ad effectiveness experiments preferred

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