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Manager, Marketing and Communications

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Our client is seeking a dynamic, highly motivated, marketing professional for the contract-to-hire position of Marketing Manager. Reporting to the Senior Director of Marketing, the Marketing Manager will be responsible for the implementation of strategies, tactics and activities that communicate the organization’s mission, vision, and distinctive strengths for a portfolio of programs. The Marketing Manager will partner with staff, and utilize a data driven decision-making process to advance the mission and goals, and serve as a creative catalyst in bringing new ideas and perspectives to the marketing team.

Performing as a project leader, the Marketing Manager will coordinate marketing management plans and strategies to include the development, testing and dissemination of core marketing messages to prospective students and other stake holders.

Specific responsibilities include (but not limited to):
• Coordination of the marketing tactics for multiple programs
• Development and implementation campaign materials for core audiences using appropriate marketing channels to accomplish program goals
• Ability to oversee the writing and editing of program material created
• Ability to serve as a subject matter expert in innovative marketing and communication strategies to reach key constituents
• Partner with Senior Marketing Director to lead the marketing team in the development of best practices and implementation of social media strategies and website communications

Experience and Education
• 3-5 years working in a marketing leadership role with responsibility for multiple programs or product lines
• Knowledge of communications, positioning, and marketing using modern tools and technology to build awareness and identity
• Experience using social media and interactive digital communications to reach an audience

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