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Licensing Associate

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DESCRIPTION: The Associate provides support to the Senior Manager in day-to-day management of the in order to meet or exceed predetermined revenue targets and growth objectives.


RESPONSIBILITIES
" Finance and Business Planning:
o Obtain and review quarterly sales forecast information from licensees in order to build quarterly forecast and budget
o With Product Development team, review POS information in order to ensure thoroughness/accuracy of UPC codes and product description

" Brand and Content Management:
o In conjunction with / support of the Franchise team:
" Support brand marketing initiatives including the development and execution of plans
" Ensure timely approvals of licensee's marketing elements in D-Room
" Provide any licensee /product information in support of marketing and brand presentations and sales meetings

" Category Management:
o Research and respond to licensee requests
o Provide support in the contract and amendment process
o Help identify and provide research and analysis (licensee specific, market, trends etc.)

" Product Development:
o Set-up kick offs, business and line reviews with licensees, Product Development team and internal management as appropriate
o With the Product Development team:
" Approve and maintain line lists
" Manage sku and product concept approval through the online product approval system
" Review all final product samples
o Liaise with Product Development team to ensure timely approval of products which may include: lead meetings; coordinates programs across all categories; reviews line lists; responds to product development team in the case of OPA submission changes; executes merchandising plans; public relations and advertising coordination.
o Prepare product presentations including but not limited to internal line reviews
o Ensure licensee product lines reflect Disney quality and brand/property objectives.

" Retail, Sales and Marketing
o Provide all needed product and licensee information to the sales and marketing to support retail road shows and presentations

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