Lead Designer - Digital & Print

1 person likes this description

Our client seeks a Lead Designer with both print and digital design capabilities to join their team for a possible contract to hire role. Please take a look at the description below and apply now if you are interested. Please include in your submittal your resume, a link to your portfolio and your hourly pay requirements. Thank you!

Job Description:
As an integral part of our in-house agency, the Design Lead brings the brand to visual life?transforming strategy and messaging into engaging, compelling, actionable communications for print and online. The ideal candidate is passionate about uncovering and delivering the big idea and has the energy, enthusiasm and ?hunger? to push him/herself and others to achieve stopping power creative in each and every medium, for each and every project.

The Design Lead manages a team of designers and works closely with the Copy Lead, Account Executive and Group Creative Manager. Excellent presentation skills and the ability to articulate the rationale behind concepts to non-creative audiences at all levels within the organization is essential. The Design Lead must have a well-rounded vision beyond design to embrace and sell the entire team?s work from an overall marketing perspective while respecting the contributions of each team member. Attention to detail is a must, as is an upbeat attitude and passion. This is very much a people-oriented job, involving development of high-level concepts, working with internal clients, pitching design ideas and understanding client needs. At times, the Design Lead will be responsible for collaborating and/or managing outside agencies as well as internal design resources.

Responsibilities:
30% Creative Development and Leadership

? Partner with BPs, Marketing Officers, Brand and Customer Insights in meeting the needs of assigned businesses.
? Partner with, support your GCM and co-leads in providing direction and creative POV to BPs and creative team.
? Attend creative kickoff meetings and presentations and provide creative thinking and informed opinion on BPs' initiatives and projects.
? Be a solution provider. After creative reaches marketplace, work with GCM to obtain results and partner with BPs and writers to refine messaging strategy, and recommend refinements to offer, product configuration, positioning, target select and other aspects to further improve performance.
? Be business informed. Operate as a subject matter expert in market segments, consumer insights, product categories, competitive activities, and preferred media channels involved in bringing assigned business products/services to market.
? Be a salesperson. Lead your creative team in presentations and sell ideas/concepts effectively.
? Be an effective designer. On many projects, the Design Lead will also function as the primary or secondary designer responsible for delivering compelling concepts and design for digital, print and online channels.

(45%) Creative Management

? Co direct, inspire and empower direct reports and colleagues in the conception and execution of compelling, on strategy marketing communications.
? Work to manage change and devote sufficient time/effort to build your team's bond and support for one another.
? Work with CM/ACM to implement performance metrics to manage for success.
? Push yourself, your reports and team to strive for high quality marketing communications. To reject the routine and reach for a better idea, a more compelling concept, fresher copy and more impactful design.
? Hold reports and creative team accountable yet make it safe for team members to strive and fail, to make a mistake and to learn from it.
? Ensure your creative team uses and understands the approved Creative Brief.
? Ensure your direct reports and team manage their time effectively and are aware of the typical time/labor estimates for particular jobs.
? Ensure your team uses creative best practices in concept development/presentation and elsewhere in the creative process to deliver work efficiently and expeditiously.
? Ensure your team meets all agreed upon deadlines, follows procedures, collaborates with BPs and colleagues, and follows through on project requirements.
? Ensure direct reports and your team are current on AMPs.
? Attend regular 1 on 1's with CM or ACM and, as assigned by your CM or ACM, attend and participate in weekly Traffic/Resource meetings, bi-annual Agency Management meetings and utilize department meetings to share your team's work/best practices/successes.

(15%) People Development

? Clearly define what is expected from direct reports: their responsibilities, behavior, attendance standards and essential skill sets.
? Comply with Performance Evaluation schedules, hold regular 1:1s with reports and provide team with open, honest feedback to help improve their performance.
? Manage direct reports to the task. Delegate to develop.
? Be open and accessible to direct reports and engage them in discussions that can advance their knowledge, outlook, understanding and confidence.
? Reinforce positive behavior and help engender a collaborative work environment.
? Ensure direct reports receive appropriate developmental training and receive pertinent information on BPs and the Company at large to strengthen their understanding of the Firm's business objectives.

(10%) Creative Consulting & Review

? Attend and participate in internal creative review meetings, new creative kick offs, creative Integration meetings and provide expert commentary and critical thinking on BP or CBCS needs, challenges and issues under consideration.
? Attend and participate in Quarterly and Biannual Creative Reviews offering informed commentary/opinion on where and how to improve creative product.
? Provide creative consultation for all creative, whether internal or external as BPs request it.
? Provide your design expertise by channel (direct response, online, POS, etc.) to both BPs and CBCS colleagues as requested.
? Share what's working and not working in your assigned business lines with your CBCS colleagues.


The successful candidate should possess:

? Undergraduate degree in Fine Arts or related field or equivalent visual design and management experience required; graduate degree preferred
? At least 5 years management experience working with print and online marketing
? Print and web design capabilities: must know how to work in both media for integrated campaigns
? Must posses a thorough understanding of interactive communications and delivery systems, processes and user interface design as well as industry best practices
? Knowledge of layouts, graphic fundamentals, typography and limitations of the web; must understand Flash and have the ability to storyboard as well as translate ideas to direct reports and other designers to execute.
? Knowledge of how to develop innovative motion graphic solutions
? Ability to lead projects from concept to completion. Apply best practices in user interface and interactive design, including image optimization and site mapping
? Experience with software such as Adobe Photoshop, Illustrator, InDesign, Bridge, Flash, Dreamweaver, Final Cut, and Microsoft Suite (Word, Excel and PowerPoint)
? Experience with Adobe AfterEffects and video editing (a plus)
? Knowledge of basic HTML, CSS, Actionscript
? Ability to supervise and train senior associate designers to include organizing, prioritizing and deliver on work assignments
? Passion and Energy!